Approaching design from an emotional perspective, delving into the psyche of clients and their target audience to accurately represent them through unique visual identities and artworks.
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MTV Music Week 2024
Intention
Get mancunians excited about MTV Music Week hitting their home town
Scope
Visual Identity, Branding Suite, Illustration.
About Benjac
I have been working for the past 7 years as a graphic designer with leading figures in the Manchester Music scene such as Hit&Run, Ghosts of Garage, Discopuss, YES, Mint Lounge, Ramona, Hidden, Freight Island, Agbeko etc.
Using emotion as a key driving force to achieve the most effective visuals possible. Creating posters for iconic events and visual identities for locally renowned events and bands.
Client
Forever Blind
Role
Brand Identity
Creative Direction
‘Ben was easy to work with, prompt answering all enquiries and open to experimenting withideas. He really got the brief of this being for young people straight away, creating a look thathas a strong brand for our young people’s competitions and one that is extremely flexible as Benprovided us with multiple formats. He supported us after the brief was presented as well, if wehad any digital problems at all, which came from our end. Nothing was too much trouble and Benresponded affably and immediately to any queries.
Collaboration