Forever Blind - Premium Streetwear
Intention
To create a brand & subsequent designs for a premium quality streetwear clothing company based in the UK.
Outcome
Since we began working together in 2022 we have created a brand and design assets for multiple clothing collections that each have their own unique qualities. They all focus on minimalism and a muted palette, with strong motifs and typography.
Scope
Visual Identity, Art Direction, Bespoke Typography, 3D, Motion, Website, Merchandise, Marketing Materials.
The unadorned collection is a focus on the raw materials, created from 100% organic cotton and hand made in Portugal, the graphics for this collection are secondary to the clothes themselves.
The brand is centred around the Northern identity, celebrating the urban environment and focusing on high quality garments with minimal designs.